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ART & CULTURE

Culture does not need louder communication.
It needs meaningful context.

We help cultural projects, festivals and experiences find the narrative, audience and media context that make them relevant.

Manifesto approach ↓
Art & Culture Communications

What this discipline
needs to solve.

Art and culture communications sits between programme, place, audience and media. The work is not simply to announce what is happening, but to explain why the project matters and where it belongs in a wider cultural conversation.

Cultural projects often contain many artists, programmes, partners and events. Without prioritisation, communications can become a calendar rather than a story.

AREAS OF EXPERTISE

What we bring
to the work.

01

Art communications

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

02

Festival communications

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

03

Event communications

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

04

Cultural media relations

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

05

Programme narratives

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

06

Audience communications

Integrated into the wider art & culture communicationsprogramme according to the brief, audience, timing and communication objective.

MANIFESTO APPROACH

How we
approach it.

01

Understand the cultural context

We begin with the project’s place, programme, audience and relevance within the wider cultural agenda.

02

Create editorial hierarchy

Not every programme detail should carry the same communications weight. We identify the stories that open the strongest conversations.

03

Connect programme and audience

Media, events and content are shaped around how different audiences can discover and understand the experience.

04

Build continuity around the event

Communication before, during and after a cultural moment can extend its meaning beyond individual programme dates.

SELECTED WORK

From strategy
to meaningful influence.

Cultural projects often contain many artists, programmes, partners and events. Without prioritisation, communications can become a calendar rather than a story.

Explore Contemporary Istanbul →
FAQ

Questions,
answered clearly.

What is art and culture communications?

Art and culture communications builds public understanding and visibility around cultural programmes, artists, festivals, exhibitions and experiences through narrative, media and audience communication.

How is festival communications different from general event PR?

Festivals usually contain multiple programmes, audiences and cultural narratives. Communications therefore needs strong editorial hierarchy as well as event visibility.

Can cultural communications include media relations?

Yes. Cultural media relations connects programme stories with relevant editors, journalists and audiences while providing the context needed to understand why the programme matters.

Does Manifesto have documented work in art and culture?

Manifesto’s selected English portfolio includes documented work with Contemporary Istanbul and İstanbul Festivali.

LET'S CREATE IMPACT

Let's create
meaningful influence
for your brand.

Contact Us →